Arabic-first conversational CX · Built for MENA

Every conversation.One intelligent flow.

Tawasol brings your channels, team, customer context, and governed AI workflows into one workspace — so customers get the right answer without losing the human touch.

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8
connected channels
2
workflow modes
1
unified customer view

For growing teams in Egypt and the GCC · Arabic and English from day one.

Live routingUnified Inbox
Sara · WhatsApp09:42

Can I exchange my order in Cairo?

Returns workflow matched96%
AI reply ready
Policy checked
Human takeover stays one click awayReady

Built for real customer conversations across MENA

  • E-commerce
  • Retail
  • F&B
  • Hospitality
  • Services
  • Growing support teams
  • E-commerce
  • Retail
  • F&B
  • Hospitality
  • Services
  • Growing support teams

The platform

A customer experience operating system

Tawasol turns scattered messages into one visible, governed flow from first contact to resolution.

Unified Inbox

One customer. One timeline.

See messages, comments, channel identities, customer memory, tickets, ownership, and workflow state together — without making your team hunt across tabs.

Shared team inbox
Smart queues
Customer timeline
Tickets and ownership
Live conversations
WhatsAppInstagramWeb chat
  • WhatsApp · Sara

    Exchange request · Cairo

    Returns
  • Instagram · Omar

    Product availability

    Sales
  • Web chat · Laila

    Order status question

    Support
Governed Workflows

Automate the work. Keep the rules.

Build explicit Traditional workflows or flexible AI Agent workflows. Both run through the same durable engine with permissions, approvals, retries, and human fallback.

Traditional + AI Agent
Action permissions
Approvals and waits
Test before publish
Returns workflow
Detect intent and order
Check return policy
Resolve or hand off
Human + AI

AI assists. Your team owns the relationship.

Let AI handle repetitive conversations and draft private suggestions. When nuance matters, a human takes over with the entire customer story already visible.

Private AI suggestions
One-click takeover
Context-preserving handoff
Full audit trail
Agent assist
Suggested replyPrivate

Absolutely — your order is eligible for exchange. I can guide you through the next step.

Human lock enabled · automation paused
Conversation Intelligence

Learn from what customers actually say.

Track intent, sentiment, language, outcomes, handoffs, knowledge gaps, and workflow performance so every resolved conversation improves the next one.

Arabic + English
Intent and sentiment
Knowledge corrections
Outcome analytics
Today

84

Resolved

6.2h

Human time saved

93%

Clean handoffs

Arabic, Egyptian, Gulf, Arabizi, and English context

Go live without rebuilding your operation

Connect what you already use, teach Tawasol your business, then automate safely.

1

Connect

Bring in your channels, website, team, and existing customer context.

2

Teach

Review brand knowledge, products, policies, languages, and routing examples.

3

Launch

Test and publish Sales, Support, Returns, or Complaints workflows.

4

Improve

Use conversations, corrections, and outcome insights to get better every day.

A rollout that fits your team

Start focused, prove the workflow, then expand channels and automation when you are ready.

  • Pilot

    One core channel, guided setup, and a focused workflow for teams validating their first CX automation.

  • Team

    Unified inbox, multiple workflows, shared knowledge, roles, approvals, and customer intelligence.

  • Scale

    More channels, advanced integrations, action governance, reporting, and tailored rollout support.

Early-access plans are tailored to your channel mix, team size, and automation scope.

Create workspace

Questions, answered

The platform supports WhatsApp, Instagram, Facebook, TikTok, X, SMS, email, and web chat adapters. Availability depends on each provider connection and your rollout.

Make every conversation feel connected.

Give customers faster answers and give your team the context, control, and calm they need.

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